24.06.2010
The new web site of Obolon Corporation is created

Obolon company invites you to visit its new corporate web site http://obolon.ua. First of all the resource developers  recommend you to take a video tour to the biggest brewery of Europe.

As company representatives note the new resource is consumer-focused. There is a product line for visitors on every site page. Convenient navigation operatively allows getting the latest information about products: compounding, gustatory qualities, calorific value. Besides active "users" can satisfy their information hunger not only by reading  the company news, but also by watching TV and corporate video.

Also there is an original innovation - integration of the video tour about beer production into the web site. This site section is announced on the main page and it offers an opportunity to take a virtual excursion to the Obolon brewery without leaving your computer. Video tour discharges a real guide function. After all not everybody can visit brewery at any moment and find out how beer is produced. The dynamic video sequence and an announcer's off-screen voice allows to find out many interesting things about brewing on the biggest brewery in Europe.

Thanks to this new web site Obolon company becomes closer to its consumers, potential partners and journalists. The site has united all available information: corporation structure, the main actives, product catalog, drink characteristics, video tour to the plant and photo galleries. And it’s not a final list of the site content.

Maxim Kushnir, the Head of Public Relations Department of Obolon Corporation: «The team which worked on this project has set a goal to create an informative dynamic resource. To be closer to the consumers we integrated different social media into the web site. From now on our dialogue can occur in comfortable and user-friendly environment. After all the social media in Ukraine gain the increasing popularity. It should be noted that the site henceforth is trilingual, and in our future plans there will be the creation of more language site versions».

Natalia Potasheva, Client Service Director of Full Service Interactive Agency World Web Studio: «An ambitious task has been set for Studio professionals – to satisfy information requirements of corporation production end users, domestic and foreign business partners and also employees of Obolon company. For achievement of this object we have applied the innovative technologies in site structure construction and usability, and also we used the most convenient modern tools for information reception and sharing, such as: photo and graphics, online video and integration with social networks».

TEAM PROJECT

Obolon Corporation
Maxim Kushnir, Head of Public Relations Department
Elena Shevel, Public Relations and Press Expert
Anna Ponomarenko, Public Relations and Press Expert
Alexey Yatsuk, Manager of Corporate Social Responsibility

World Web Studio
Natalia Potasheva, Client Service Director
Katerina Korolevich, Executive Manager
Nadezhda Vinograd, Web Architect
Sviatoslav Mankovsky, IT Director
Alexander Didok, Programmer
Jury Komarov, Html-coder
Igor Bronovicky, Html-coder
Sergey Prostov, Art Director
Anatoly Gurin, Designer
Olga Timenko, Content Manager
Maria Semenova, Content Manager
Oleg Tishkovets, Chief Producer of Zum Digital Production

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